2026 Convention Speaker: Morgan Hopson

Morgan Hopson, CAI, is a nationally recognized real estate auctioneer, fundraising consultant, and the Marketing Director for Buford Resources Real Estate & Auction. With over 12 years of professional experience, this native of Bonham, Texas, and graduate of Texas Christian University brings a strong educational background to her practice. She is a licensed auctioneer and real estate associate in both Texas and Oklahoma, specializing in farm & ranch, recreational, luxury, and commercial real estate, as well as benefit auctions.

Morgan’s innovative and strategic marketing campaigns have been instrumental in the success of multi-million-dollar real estate transactions, consistently maximizing seller gains and facilitating swift, efficient sales. Morgan leverages her understanding of each client’s regional market to craft tailored marketing strategies that respect the unique aspects of each property, ensuring they are presented optimally to potential buyers. 

Her expertise extends beyond real estate as Morgan is a sought-after fundraising consultant, helping countless non-profit organizations, schools, and associations across the country achieve their goals. Her effective strategies and dedication to her clients have resulted in over $30 million dollars raised to date. Morgan’s ability to understand each organization’s unique needs and tailor her approach accordingly has made her a trusted partner for non-profits nationwide.

Morgan’s professional excellence has been recognized with several accolades, including the prestigious Certified Auctioneers Institute (CAI) from the National Auctioneers Association’s Education Institute, and titles as both the 2019 Texas State Champion Auctioneer and the 2019 International Auctioneer Champion. She currently serves on the Board of Directors for the National Auction Association (NAA) and is an active member of the Texas Auctioneers Association, Oklahoma State Auctioneers Association, Minnesota State Auctioneers Association, and her local Junior League chapter.

Morgan’s extensive experience, combined with her unparalleled marketing skills and dedication to client success, makes her an invaluable asset to high-end sellers and non-profit organizations seeking to maximize their fundraising potential.

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