• To encourage new auctioneers, to enhance skills, knowledge and professionalism of all Wisconsin auctioneers;
  • To promote the concept of the auction method of marketing, both for sale of real and personal properties, to consumers – especially to potential auction buyers and sellers – throughout Wisconsin.
  • To serve fellow citizens by actively participating in national, state, community and church activities.

Our Core Values:

We will strive for excellence in everything we do; in our services, in our product offerings, in their value, in our relationships and in our financial performance.

We are committed to continuous improvements in the quality of all our products and services provided to members. We believe quality is a key to member satisfaction.

We build trust through transparency.

We will look to create programs and services with long-term sustainability, not short-term quick fixes.

We create programs and services that will inspire auctioneers.  We look to add hope and joy to the lives of the people we encounter.

The Associations integrity is the foundation for all our activities. Professional. Reliable. Trustworthy. Our integrity is a critical asset and we are committed to upholding it. We set high standards, and we abide by them as we practice business fairly and behave ethically. We share our expectations with each other and strive to maintain an environment built on mutual values and trust.

We are committed to doing what’s right, without exception. Every decision we make and every action we take must follow the highest ethical and moral standards. We will be honest and truthful, striving to keep all commitments.

We work in partnership with the National Auctioneers Association to achieve mutual goals. Trust and respect are the foundations of our team approach.

Respecting each other and treating each other like we’d like to be treated is critically important to us. We will look to develop our members to their fullest potential, working together to accomplish our mutual goals.

Member Focus
We are committed to meeting and when possible exceeding the needs of our members and constantly focus on member satisfaction. We recognize that we can prosper only if we anticipate and meet our members needs, respond quickly and fulfill their expectations.

Our focus will be on results. Thus we will strive to recognize and reward those people who achieve outstanding results helping to bring increased value to our Association.

We will attract, motivate, and retain people in all areas of our Association.

We strive for continuous improvement in our Association

Develop Members For A Lifetime
We strive to have our members with us for their entire life and will work to create a legacy environment for current and future family generations.

Build Powerful Teams
We believe that teamwork helps an Association run smoother. We work together in planning, setting standards, continuously improving and delivering quality services.

Speed, Accuracy and Attitude
We believe in delivering quality education and services quickly, accurately and with the attitude of a servant’s heart.

Personal Development
We are committed to the personal development of our members.

We are a value driven Association, always looking to give our members, the highest quality education and services at reasonable prices.

Best Practices
We value and respect those Associations that have paved the way and always look to apply “Best Practices” to our business while constantly pushing the envelope for new and innovative ideas.

We will always look to do the right thing; we will apply the “Golden Rule” to all that we do.

Board Members
We value our Board Members, their commitment and dedication in serving and their willingness to contribute to support our cause.

We will conduct all association Business with transparency and ethical standards that will instill confidence in all Auctioneers and will serve as a basis for non-members to become active members in the association.